Shine wanted a way to focus more on their business goals and enhance the way they were using their time. Moving to Justworks helped them do it.
New York City
Shine’s co-founder’s, Marah Lidey and Naomi Hirabayashi, wanted to give people access to the same support they found in each other as friends. Together, they created an app that acts as a self-care program to help users navigate stress and anxiety.
The Shine team started off sending motivational messages with research-backed content about confidence, happiness, mental health and productivity. The app officially launched in April of 2016, and continues to help millions of consumers with daily meditations, motivational messages, and a supportive digital community.
"Justworks makes it really easy for us to not have to worry about all of the nitty gritty details that go into running a business."